Founded in 2012, Primis is a pioneering technology company revolutionizing the digital landscape with advanced video discovery and monetization solutions. Our platform combines cutting-edge video technology with innovative revenue opportunities, reaching over 250 million unique users worldwide.
As part of IPG and Universal McCann, we empower publishers to maximize their revenue streams through intelligent content placement and personalized video experiences. By analyzing user behavior and preferences, our technology delivers tailored video content that increases engagement, extends the time spent on the site, and maintains a seamless user experience.
With a network of over 200 leading international publishers, Primis continuously refines its solutions to meet the industry's ever-changing needs. Our advanced data analytics and content recommendation technologies help publishers elevate their digital presence while maintaining the highest industry standards.
Our engagement-based platform seamlessly integrates ads with editorial video content, ensuring users discover content they truly value while publishers unlock new revenue opportunities. By balancing monetization with user experience, Primis has established itself as a trusted leader in the digital video space
